On the internet, bad reputation both stinks and sticks.
When customer’s bad experience become viral, traces of it might follow the target company for a very long time. A media storm may occasionally hit as internet pages move up and down in the search engine’s result. This is the first part in a series of blog posts on the issue of business reputation management and social media management at times of crisis.
You can read the full series on social medial solicitor’s dedicated business reputation dedicated blog.
By: Yair Cohen